delivering media + communications + training for nonprofit organizations in Alberta

How to Design & Execute a Successful Year End Fundraising Campaign

If you’re committed to generating more fundraising revenue for this year-end fundraising season, then this webinar is designed for you. You will learn how to create a multi-channel, year-end online giving campaign, from start to finish. Together,we’ll plan your entire campaign: from your case for support, to your fundraising appeal, to your direct mail letter, to your email campaign, to your social media campaign, to creating outstanding thank you letters that will inspire donors to give again and again. 

You'll learn to:

  • Set a challenging yet realistic fundraising goal
  • Write a concise but detailed and compelling donor case for support
  • Design an attractive direct mail letter or postcard
  • Create html emails to send, and know when to send them
  • Brand and optimize your email template, website, landing pages and confirmation emails 
  • Coordinate and schedule channels - email, website, social, direct mail
  • Personalize your thank you letter so it is donor-centered
  • Measure the effectiveness of your campaign
  • and much more...

Event Properties

Event Date August 25, 2017 1:30 PM
Event End Date August 25, 2017 2:30 PM
Registration Start Date January 01, 2017
Cut off date August 24, 2017 3:00 PM
Individual Price $45.00
Late Fee $20.00(From August 11, 2017 )
Location Online via Go To Meeting Videoconferencing.
$45.00 10
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Webinar communication

In order to hear the webinar presentation, your computer will need to be equipped with speakers. We will communicate directly with each other via a chat box located on the Go to Meeting interface so you can ask and answer questions during the webinar presentation and your computer will not need to be equipped with a microphone. 

Date or time doesn't work for you?

All of these webinars are also available as private one-on-one workshops either in-person or online via videoconferencing and shared computer screens. Call 780-695-5675 for more information and to book your private session. 


Save $20

Fees displayed here are the early bird rates. Register two weeks before the webinar (two Fridays before the webinar you want to take) and you'll save $20. You'll also receive the webinar handouts in advance so you can get a jump on things and I'll get a chance to conduct some research on your behalf before the webinar. | | |
125, 11215 Jasper Avenue, Edmonton, Alberta | T5K 0L5 | ph: 780-695-5675

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