delivering media + communications + social media training for nonprofit organizations in Alberta

How to Plan, Design & Deliver eMail Fundraising Campaigns

You’re no doubt passionate about furthering the mission of your nonprofit organization. The most important ingredient you need to continue growing the awesome work you’re doing is…money. Creating well designed email fundraising campaigns is one of the best ways you can acquire much needed funds. But how do you tell your story to your current and prospective donors with an email newsletter in such a way they feel empowered and compelled to click your “Donate Now” button? 

You will learn to:

  • Locate stories within your organization that demonstrates your success
  • Choose photos and create visuals that underpin your story 
  • Develop messages that inspire your donors to support your cause
  • Craft effective calls to action that motivate donors to action
  • Capture attention with compelling subject lines
  • Select an email template that best showcases your fundraising appeals
  • Grow your donor email lists
  • Design campaign landing pages and donor thank you pages
  • and much more...

This webinar requires one hour of advance reading before the webinar. Within 1 business day of completing your registration, you will be be sent an invitation to Basecamp on which you will find the advance reading materials and handouts so you'll find the Webinar even more rewarding.

Event Properties

Event Date February 16, 2018 1:30 PM
Event End Date February 16, 2018 2:30 PM
Registration Start Date January 02, 2018
Cut off date February 15, 2018 1:00 PM
Individual Price $45.00
Location Online via Go To Meeting Videoconferencing.
$45.00 24
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In order to hear the webinar presentation, your computer needs to be equipped with speakers. We will communicate with each other via a chat box located on the Go to Meeting interface so you can ask and answer questions during the presentation. Within 1 business day of completing your registration, you will receive an invitation to Basecamp on which you will find the handouts and other resources. Please review them before the webinar. You will receive instructions on how to login to the webinar a half an hour before the webinar begins which will also be posted on Basecamp. Questions? Please call me at 780-695-5675. I'll be happy to answer them promptly. 

Date or time doesn't work for you?

All of these webinars are also available as private one-on-one workshops either in-person or online via videoconferencing and shared computer screens. Call 780-695-5675 for more information and to book your private session. 


Save $20

Fees displayed here are the early bird rates. Register two weeks before the webinar (two Fridays before the webinar you want to take) and you'll save $20. You'll also receive the webinar handouts in advance so you can get a jump on things and I'll get a chance to conduct some research on your behalf before the webinar. | | |
125, 11215 Jasper Avenue, Edmonton, Alberta | T5K 0L5 | ph: 780-695-5675

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