delivering media + communications + social media training for nonprofit organizations in Alberta

How to Successfully Solicit Special Event Sponsors

Selling event sponsorships is a challenge for most nonprofits because they haven’t yet learned to find them the right way. Sponsorship is sales, not philanthropy. You have to know how and what to sell - and it’s not a mention in your gala program book or complimentary tickets to your event.. This webinar will walk you through the sponsorship process from beginning to end. 

You"ll learn:

  • How and where to find your first or next sponsor
  • What corporate and media sponsors want and look for
  • How to match your supporters with your sponsor's audiences
  • How to design and package your sponsorship materials
  • How to structure sponsorship levels and pricing
  • How to deliver a sponsorship pitch that seals the deal
  • How to ensure your sponsors feel part of the event 
  • How to make sure your sponsors continue to support your cause
  • and more...

This webinar requires one hour of advance reading before the webinar. Within 1 business day of completing your registration, you will be be sent an invitation to Basecamp on which you will find the advance reading materials and handouts so you'll find the Webinar even more rewarding.

Event Properties

Event Date March 30, 2018 1:30 PM
Event End Date March 30, 2018 2:30 PM
Registration Start Date January 02, 2018
Cut off date March 29, 2018 3:00 PM
Individual Price $45.00
Location Online via Go To Meeting Videoconferencing.
$45.00 10
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In order to hear the webinar presentation, your computer needs to be equipped with speakers. We will communicate with each other via a chat box located on the Go to Meeting interface so you can ask and answer questions during the presentation. Within 1 business day of completing your registration, you will receive an invitation to Basecamp on which you will find the handouts and other resources. Please review them before the webinar. You will receive instructions on how to login to the webinar a half an hour before the webinar begins which will also be posted on Basecamp. Questions? Please call me at 780-695-5675. I'll be happy to answer them promptly. 

Date or time doesn't work for you?

All of these webinars are also available as private one-on-one workshops either in-person or online via videoconferencing and shared computer screens. Call 780-695-5675 for more information and to book your private session. 


Save $20

Fees displayed here are the early bird rates. Register two weeks before the webinar (two Fridays before the webinar you want to take) and you'll save $20. You'll also receive the webinar handouts in advance so you can get a jump on things and I'll get a chance to conduct some research on your behalf before the webinar. | | |
125, 11215 Jasper Avenue, Edmonton, Alberta | T5K 0L5 | ph: 780-695-5675

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